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Inside the Business of Graphic Design: 60 leaders share their sectres of success. (Print copy) by Inside the Business of Graphic Design casts a precise and realistic light on the risks, requirements, and rewards of running a creative and successful design business. Six sections discuss the entire cycle of business ownership, including goal setting, finding the right management style, cooperating with employees, triggering growth, rethinking one's business in the face of major changes, and even whether to stay with the business or move on. Whether you dream of setting up a small studio, or whether you've been on your own for years, this provocative guide is an important source of success strategies for every graphics professional.
Call Number: 741.6 FIS
Publication Date: 2002
Citizen Designer: perspectives on design responsibility. 2nd edn. (Print copy) by Balancing Social, Professional, and Artistic Views What does it mean to be a designer in today's corporate-driven, overbranded global consumer culture? Citizen Designer, Second Edition, attempts to answer this question with more than seventy debate-stirring essays and interviews espousing viewpoints ranging from the cultural and the political to the professional and the social. This new edition contains a collection of definitions and brief case studies on topics that today's citizen designers must consider, including new essays on social innovation, individual advocacy, group strategies, and living as an ethical designer. Edited by two prominent advocates of socially responsible design, this innovative reference responds to the tough questions today's designers continue to ask themselves, such as: How can a designer affect social or political change? Can design become more than just a service to clients? At what point does a designer have to take responsibility for the client's actions? When should a designer take a stand? Readers will find dozens of captivating insights and opinions on such important issues as reality branding, game design and school violence, advertising and exploitation, design as an environmental driving force, and much more. This candid guide encourages designers to carefully research their clients; become alert about corporate, political, and social developments; and design responsible products. Citizen Designer, Second Edition, includes insights on such contemporary topics as advertising of harmful products, branding to minors, and violence and game design. Readers are presented with an enticing mix of opinions in an appealing format that juxtaposes essays, interviews, and countless illustrations of "design citizenship."
Call Number: 745.4 HEL
Publication Date: 2018
Why 2K? : anthology for a new era. (Print copy) by A visual and textual mosaic to celebrate and question the new millennium. Presenting a series of themes rather than giving any answers, it brings together found and commissioned images with writing from some of Britain's leading authors. Included are Derek Jarman, Michele Roberts, Steve Aylet, Louis de Bernieres, James Kelman and Robert Harris as well as historians Raphael Samuel and Eric Hobsbawn.
Call Number: 808.80355
Publication Date: 2000
Reading Images: the grammar of visual design. 2nd edn. (Print copy) by This second edition of the landmark textbook Reading Imagesbuilds on its reputation as the first systematic and comprehensive account of the grammar of visual design. Drawing on an enormous range of examples from children's drawings to textbook illustrations, photo-journalism to fine art, as well as three-dimensional forms such as sculpture and toys, the authors examine the ways in which images communicate meaning. Features of this fully updated second edition include: new material on moving images and on colour a discussion of how images and their uses have changed through time websites and web-based images ideas on the future of visual communication. Reading Imagesfocuses on the structures or 'grammar' of visual design - colour, perspective, framing and composition - provides the reader with an invaluable 'tool-kit' for reading images and makes it a must for anyone interested in communication, the media and the arts.
Call Number: 741.6 KRES
Publication Date: 2006
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